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THIS MONTH'S FEATURE:
DVD vs. Blu-ray The DVD Association’s Bruce Nazarian speaks about the state of DVD and Blu-ray. By Andre Calilhanna | November 2008
Where do these Blu-ray fees go and what is the reason for them? No one is in a position to absorb the costs involved with the administrative overhead of licensing. There are two sets of fees. First, there are those involved with BDA licenses, which are content provider and content producer licenses that allow for the use of the Blu-ray logo. The AACS licenses require that all replicated Blu-ray ROM discs carry AACS content encryption to prevent piracy. So there are two sets of licenses, and two sets of fees, which make life twice the fun.
The problem is that, unlike DVD where things were brand new and there was absolutely no historical precedent for this new optical
disc manufacturing technology, we now have 10 years or more of people being familiar with the format and formulas for publishing on DVD. Now there is a different set of requirements in place to enable you to publish on Blu-ray, and people who are familiar with DVD are going, “What? A license? Money?” So the problem that it generates is either people slow down or stop their plans to publish on Blu-ray, hoping that things will change and get easier and cheaper.